The Nature of Creativity
Event Type:LifeRaft
Title:The Nature of Creativity
Date:Wednesday, 10/23/2013
Time:7:00 to 9:00 pm

Baruch Performing Arts Center

Engelman Recital Hall Theater
55 Lexington Ave
New York

*Entrance on E. 25th St bet. Lexington & 3rd Ave.

Short Description:An investigation into the creative process
Long Description:

Imagination is the guiding light for the creative mind. The discipline and habit of discovery pave the journey to insight.  Science has shown that creativity thrives when the mind is relaxed. But daily environmental stresses can make it difficult at times to safeguard the zone to create. How does the actor define the space he or she needs to perform creatively, remain in the zone on the way to an audition or lift lines off the page to a fully-embodied character? This seminar is dedicated to the science of creativity and aims to provide insight into the creative process as well as practical tools and techniques to relax the body and strengthen the creative muscle.  The imagination can envision what is not yet possible and in doing so, stay the course of invention and innovation. 

 “Unlock Your Potential: An Actor’s Tools and Techniques for the 21st Century” – is the SAG Foundation’s fall 2013 LifeRaft event series.  This series aims to offer the performer tools and techniques to handle the 21st century industry demands of being an artist. Understanding the creative outlets available, best-practice techniques and the importance of health and mental focus will empower and prepare the actor for a sustainable career. This series offers a discussion on a variety of topics including producing your own content, dissecting a script and pitching a project, vocal health and listening to your intuition, exploring the film festival circuit and creating self-taped auditions and more. This series intends to offer an in-depth look at the resources and knowledge necessary for the actor to lead a rich and rewarding creative life.


Meet the Panelists

Adam Crescenzi

Adam Crescenzi is an artist and an educator who has been making theatre in over twenty-five New York City Public Schools with students in grades K-12 for the past ten years.  He currently works as a teaching artist for multiple education programs at Theatre Development Fund and Theatre for a New Audience, as well as American Place Theatre, Flushing Council on Culture and the Arts, and Public School 3: The John Melser Charrette School, where he is an Artist-in-Residence.  For the past five years at PS 3, Adam has taught acting to elementary school students and directed them in original productions of his children’s theatre plays, one of which, It’s All Greek to Me! was published this year by Playscripts Incorporated.  This past spring, Adam’s 4th and 5th grade playwriting class was fortunate enough to have their works performed at The Signature Theatre by the original cast of Kenneth Lonnergan’s This Is Our Youth: Josh Hamilton, Mark Ruffalo, and Missy Yeager.  Notable highlights in his teaching career include piloting TDF’s after-school program, the Youth Theatre Initiative, where he directed five original plays written and performed by teenagers, as well as teaching English through theatre for recent NYC immigrants for the Mayor’s Office of Adult Education program, “We Are New York: Theatre for Change.”  This fall, Adam will teach Shakespeare for TFANA’s inaugural production of A Midsummer Night’s Dream, directed by Julie Taymor, and will join New York City Center’s Encores! Program, to direct high school students in musical theatre performances from Little Me and The Most Happy Fella.  Adam has previously assistant-directed the Off-Broadway premiere of Morris Panych’s Vigil at the Daryl Roth Theatre (starring Malcolm Gets and the late Helen Stenborg) and the world premiere of Rick Elice’s Dog and Pony for New York Stage and Film (directed by Roger Rees).  He has studied with world-renowned Shakespearean vocal coach Cicely Berry, performed with the Upstate Theatre Company in Drogheda, Ireland, and worked with the late Nobel Peace Prize nominee Augusto Boal at the Center for the Theatre of the Oppressed in Rio de Janeiro, Brazil.  Originally from Milford, Massachusetts, he holds a Bachelor of Arts in Drama from Vassar College and a Master of Arts in Educational Theatre from New York University. Both a founder and facilitator of the Greenpoint Group of The Artist’s Way, he now lives in Brooklyn, with his best friend Jill, a number of plants, and, quite possibly, a ghost.

Laura Day

Bestselling author Laura Day has spent three decades helping individuals, organizations, and companies use their innate intuitive abilities to create profound changes in their lives.

Her work has helped demystify intuition and demonstrate its practical, verifiable uses in the fields of business, science, medicine and personal growth.

She has trained thousands of people to use their brains and perceptions in effective ways including scientists, celebrities, business executives, and other professionals to realize their goals while creating supportive and inspiring communities.

Laura has been featured in many publications including Newsweek, New York Magazine, The Independent, Bottom Line, Cosmopolitan, Marie Claire, and People magazines.

She speaks regularly both here and abroad, and has appeared on numerous shows including CNN, Fox News, Good Morning America, The View, and The Oprah Winfrey Show.

Scott Barry Kaufman

Scott is a cognitive psychologist interested in the development of intelligence, creativity, and personality. He applies a variety of perspectives to come to a richer understanding and appreciation of all kinds of minds and ways of achieving greatness. An adjunct assistant professor of psychology at New York University, he teaches courses on cognitive psychology and human intelligence. He's also the author of Ungifted: Intelligence Redefined, co-founder of The Creativity Post, and writes the blog Beautiful Minds for Scientific American Mind.

He supports open-access scientific publishing, and is on the editorial board of two open-access journals: BioMed Central (BMC) Psychology (section editor) and Journal of Intelligence. He completed his doctorate in cognitive psychology from Yale University in 2009 and received his masters degree in experimental psychology from Cambridge University in 2005, where he was a Gates Cambridge Scholar.

Julia Keefer


Associate Adjunct Professor of Multidisciplinary Writing/Research, Literature, and Screenwriting at New York University. Editor-in-Chief for The Journal of Online Education for the World Association for Online Education, Terrorism/Un-clashing Civilizations, and EvergreenEnergy: Health, Humanities, and the Environment. Novelist, Screenwriter, Certified Strength and Conditioning Specialist, Licensed Massage Therapist.

Dr. Keefer holds degrees from: Emerson College, Boston; La Sorbonne, Paris; New York University. She was awarded the NYU McGhee Award for Outstanding Service 1993-2013. She has taught onsite and online classes for NYU McGhee, independent study and colloquia for Gallatin, classes for Coles/Palladium, and occasional consulting for Tisch or Steinhardt. Creative writing for PEN America's Prison Writing Program.

She has published the e-book “Carving Your Story,” a fantasy memoir “How to Survive as an Adjunct Professor by Wrestling” and a health/fitness e-book “From Pain to Performance.” She has also published numerous articles and conference papers for MIT and Northwestern and others too numerous to mention.


Status:Seats are available